If you’re involved in recruiting or marketing, drip marketing should be part of your strategy. Drip and nurture marketing can yield excellent results and provide an effective method for building relationships with students and influencers. Drip and nurture email campaigns are ideal for reaching leads generated at education fairs, from your own website or from third-party websites.
Drip and nurture campaigns are delivered as a series of communications over time. Drip marketing, with an eye on frequency and brand consistency, will lead to better connections and better conversions — at a reasonable cost. We will review live examples, as well as plan and build a sample campaign.